AD Plus

David Charles

Keeping your plan numbers up-to-date with changes in market conditions

Whether the change is good or bad, you must adjust your implementation action steps to keep in line with those changes. For example, recently, there’s been Brexit, trade wars, China’s slowdown, digitization, 3D printing, and any number of new competitors. Any one of these could render your implementation plans out of date and ineffective.

Another aspect of business that is changing […]

  • People and Performance

People and Performance

The next section in our improving results series looks at people and performance. Perhaps it would be more accurate to say, how people are managed and the performance of that team of people.

As a business owner, you may have felt that some employees just don’t give it their all. They are not fully committed. They just turn up and do […]

  • What’s your ROI on digital marketing?

What’s your ROI on digital marketing?

A new research report confirms what I, and many others, have suspected. Namely, that during the last five years, it has become more difficult to maintain market visibility, customer loyalty, and a flow of referrals from clients.  The non-stop tidal way of marketing massages is making it harder to generate new business enquiries through all forms of marketing, including via […]

  • Trends create new opportunities for your business

Trends create new opportunities for your business

Continuing our series on ways in which you could possibly improve the results of your business. Today, I’d like to suggest you study trends in the marketplace as an indicator of possible new business opportunities for your business. I also suggest that you look beyond your normal market sector to give you a chance of finding something new, novel, or […]

  • £21 billion in 20 years

£21 billion in 20 years

Jim Ratcliffe lifts the ceiling on goal-setting for ambitious entrepreneurs. According to the Sunday Times Rich List 2018, he has built a business in which his personal share is worth £21 billion, and he has done so in only 20 years.

Whatever levels you are aiming reach in your business, ad+ can help you get there. We’ve advised business owners based […]